Today’s preferred virtual stomping grounds give us a glimpse of Gen Z’s activities outside the classroom; from 24/7 messaging to endless streaming, selfie-taking, and cyber gossiping. This always-on generation creates and consumes bite-sized content made for and by their friends. The following Periodic Table of Apps offers a first lesson in connecting and engaging with Gen Z.
On average, users spend around 50 minutes per day on YouNow. The average broadcast lasts 20 minutes.
Every day, more than a million voters complete the “Daily Dozen” on Wishbone to determine the hottest trending topics in pop culture.
Of the more than 275 million users on Kik, 40% are teens.