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02 Social Commerce

 

  • 2.1 Socializing Commerce

  • 2.2 Social in Commerce

  • 2.3 Commerce in Social

  • 2.4 SoLoMo Shopping

  • 2.5 Location, Loyalty, and a New Business Model

  • 2.6 Social Currency

  • 2.7 From Crowdsourcing to Product Innovation