Inspiration

Michelle Obama Flaunts Social Media Savvy in 360-Degree Video

Posted March 14th 2016

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This morning The Verge posted a 360-degree interview with Michelle Obama. It was an incredibly ambitious project, and we learned a lot. One of my favorite parts of shooting in 360 degrees is the ability to see the whole production (even me in the corner), including everything that went into filming the video in the White House with FLOTUS.

But what you can’t see is all the blood, sweat, and long hours that went into editing this piece. If you’re curious about what software the team used, what their timeline looked like, or how they even got started, watch the Google Hangout below with Tom Connors (the video’s director), Tre Shallowhorn (the executive producer), and James Bareham (the artistic director). The team walks through the whole postproduction process from storyboarding, to animation, to finally hitting publish.

First, watch the 360-degree interview:

Next, watch a Q&A with the team who pulled it off:

via The Verge